Attracting quality traffic is difficult. With Google becoming strict with countless SEO and linking policies, it has become more difficult for website owners to keep their traffic graphs up. Here are a few tips you may have heard of but never considered implementing that can help increase website traffic.
- Start a Niche Facebook Group/ Community to Drive Traffic
In the year 2010, Facebook re-launched Facebook groups which were intended mostly as a way to connect with real-life families and friends. Today, the majority of businesses have business pages rather than groups. With the pages, the page owner has a stronger voice over the audience and only the admin can broadcast the posts. Groups, on the other hand, are intended to promote discussions between people with shared interests. They encourage conversation among members. As a result, Groups are a far more powerful tool for driving website traffic.
Jayson Demers well explains the five points you should consider when creating a business Facebook Group or community:
- Create an interest-based group
- Promote a free offer
- Test and monitor the content
- Create groups that are centered around an event
- Provide reliable customer service
2. Focus on LinkedIn Pulse Posts
At first, LinkedIn’s Pulse was an exclusive club but it is now open to over 230 million English-speaking users, explains Matt Kapo, A senior writer at CIO.com.
Self-publishing on LinkedIn is a strategy you should consider to generate website traffic. Pulse gives authors a wide potential audience and allows for specialized targeting. The platform lies somewhere between a social network and a blog. Pulse is a great platform to post professional content.
3. Convert all your posts into PPT for Slide-Share
Slide Share is an underrated product of LinkedIn that can significantly increase your website traffic. Each month, the platform gets an average of 60 million visits. This means converting your posts into PPT for Slide-Share will help reach more prospects. You can also convert an old post into PPT and upload it on Slide Share. The platform will give you more mileage from both new and old posts.
4. Long tail keywords help
Long tail keywords can best be described as keyword phrases. They are the rarely searched, incomprehensible and low-volume keyword-phrases that come up in search queries. These keywords can boost your site’s traffic. They give weighty search volume. Moreover, long tail keywords receive less competition and tend to be more specific. These keywords will be quite profitable for your business.
5. Answer questions on platforms like quora and ask.me
It is easy to ignore questions on discussion forums. What you may fail to understand is that giving a good answer reflects on your brand. It is also possible to leave a link that redirects to your website or blog. Answering questions on Quora and Ask.me help not only in attracting more traffic but also to build credibility as a subject/ industry expert.
The more strategies you combine to generate website traffic, the more traffic you will be able to get. So by all means use all available strategies to generate more traffic. The aforementioned 5 tips will get you started.
Tags: increase traffic, increase website traffic, website traffic
