Managing multiple social media channels still remains a big task. I feel the pinch everyday. But the pinch is not only because these are time-consuming activities, but also because many great tools out there are quite high priced.
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Facebook At Work : The Most Trending Thing In B2B Social!
Facebook has conquered the online social activities of people. ‘Feed scrolling’ is possibly the most addictive “pass time activity” for all. Now the social giant has decided to go one step further by bringing ‘social playground’ to the corporate world.
Social Media Posts: Strategy To Increase Your Reach
The inspiration for this post comes from a chapter in Guy Kawasaki’s & Peg Fitzpatrick’s book – The Art Of Social Media. The book carries some good tips. It’s ideal for a newbie bloggers &  social media marketers. (I recommend it
Tools For Instagram Analytics By User Type
Unlike other social media platforms which have their own detailed analytics dashboard, Instagram still does not have a very strong analytics or reporting dashboard. We hope to see Facebook rolling out a stronger Instagram analytics dashboard soon. Until then there are quite
5 Benefits of Social Media Marketing for SMEs
Businesses and brands use advertising as a way to boost sales, increase growth and generate quality leads. Advertising methods are, however, changing. Some of the methods we deemed irreplaceable are today lagging behind such as Radio ads or when
Facebook Groups – A Strong Marketing Strategy
Facebook groups offer great opportunities to promote your business. However, with revelation by Facebook suggesting 5 to 6% of their 901 million users are fake profiles, there is truth in suggesting that many of these groups are filled with both
Think Facebook Ads Targeting Sucks? Here’s what you can do
Many marketing departments for both leading and rising companies highly value Facebook ‘Likes’. This is because once a user has clicked “like” on a company page, the company can send content on the user’s news feeds. Facebook, on the other hand,
Facebook Analytics: Know your Key Engagement KPI’s
It is important to know how your social media campaigns are performing since this is the only way you will be able to identify your strong and weak points. To do so, you need to focus on the Key Performance
10 Social Media Marketing Tips From Experts
The social media is currently an important tool in online marketing. It makes it easy to connect, develop and engage with new leads. Even so, only a few people tap into the full power of this platform. In this post,
Facebook Content to drive engagement in 2015
Social media marketing is essential in today’s marketing world. The downside is not everyone that turns to the platform makes the best use of it. Often times, failure is a result of simple errors that repel potential customers. If you