Pinch Of Social
SUBMIT POST
  • Home
  • Content Marketing
    • Viral Photos
    • Viral Videos
  • Social Media Marketing
    • Twitter Marketing
    • Facebook Marketing
    • Youtube Marketing
  • Instagram For Biz
  • Viral Marketing
  • Free Resources
  • Contact
Home  /  Popular • Shareable Content • Social Media Marketing  /  5 Reasons Why Marketers Love Google Plus for Business

5 Reasons Why Marketers Love Google Plus for Business

Neha Lad

Google+ is one of the social media platforms that gets priority when it comes to SEO (displaying social media results on Google). You will never see Facebook or Instagram posts appear in google search unless it’s the profile of a person.

Google does not index pages from facebook or Instagram but it does index  all Google+ pages and posts. Google Plus therefore is one of the most preferred channels by marketers mostly for the SEO benefit. This is a reason ‘Big and Strong’ enough for you to focus on Google plus for business.

In my recent research trying to find ways to improve my Google Plus social media strategies, I came across a myriad of posts that featured great pieces of advice from experts on Google plus and I thought it would be a good for me to share these expert advices’ with you all.

Below are five reasons that make social media experts and marketers turn to Google plus for business.

1. A community for every topic

Kamila Gornia, A digital marketing strategist working with FOX, NBC, CBS news and ABC.

The unique thing about Google+ is that regardless of how obscure or unconventional your niche is, there is a good chance that there is a community with a large number of members already on Google plus that will be interested in what you have to offer and will also be willing to connect with others about that topic.

2. Connect with influencers 

Anil Agarwal; a blogger that shares on his blog everything that worked for him when increasing traffic and sales.

Connecting with influencers is one of the best ways of making your products and services known by a wider audience. Google+ offers you this option. Here, you can connect with the influencers to boost your reach by commenting on the posts of influencers, or by sharing their posts on your network. This will enable you to grab their attention. In the long run, you will be able to increase your Google plus followers.

3. Make use of Google Authorship

BEN SCARDELLO – President & CEO at Convergent1.com

This is a service that makes your face appear next to your article in the Google search results. You only need to create a Google plus account then link your profile to your posts. This enables you to build your authority as well as establish your personal brand. Having an authorship markup has been found to increase the click through rates.

4. Segment your audience

Heather R. Huhman, founder and president of Come Recommended,

With Google plus, you have the option of creating different circles based on the people you want to connect with. If you sell jewelry, you can create circles for clients, jewelers, employees and so on. This is a feature you will not get on Twitter or Facebook.

5. Social Proof and Knowledge Graph to show your support from Internet users

By Unknown

Another reason you should use Google plus for business is because of the knowledge graph and social proof features. This allow you to build the trust of audiences in your brand by showing them such things as your customer reviews and follower count on Google search results.

Google plus is distinct from other social media platforms. It is the best network for people interested in boosting the reach of their brand.

Tags: google marketing, google plus for business, google+, google+ for business, Social Media
Previous Article
Next Article

About Author

Neha Lad

A social space addict! Neha Lad is the co founder of Pinch Of Social. As an independent social media consultant and a certified marketer by Asia Marketing Federation (AMF) she works with small business owners, bloggers and start-ups to help them leverage on the power of social media for their business growth.

Related Posts

  • content marketing

    Infographic: Make Content ...

  • email marketing

    8 Reasons Why Email Marketing IÑ• ...

  • SEO2018

    7 Important Factors for SEO 2018

  • awesome social media tools

    7 Awesome Social Media Tools Every ...

  • Social Media Management Tools ...

  • sites that closed down

    Amazing Sites That Closed Down ...

6 Comments

  1. Foodwanderers Reply
    August 21, 2017 at 9:29 am

    I’ve started Google+ last year or so, doesn’t have much directions. Thanks for sharing!

    • Neha Lad Reply
      August 24, 2017 at 11:44 am

      Happy to be of any help 🙂

  2. Angel Ho Reply
    August 21, 2017 at 9:39 am

    Good info to know! I should start using Google plus to expand my influence

    • Neha Lad Reply
      August 24, 2017 at 11:45 am

      Oh yes you def should consider. Especially for SEO

  3. Cai Ai Bo Reply
    August 21, 2017 at 2:50 pm

    I am still learning to use Google+, nice info you have shared!

    • Neha Lad Reply
      August 24, 2017 at 11:45 am

      Thank you Ai bo 🙂

Leave a Reply

Cancel reply

Hi There!

Neha Lad- Author Pinchofsocial
Hi, I am Neha, welcome to my site. This space is filled with useful information for bloggers, digital marketers& small business owners. Hope you find it helpful. If you'd like to connect, you can reach me using the contact form! Happy learning!

Get Pinch Of Social In Your Inbox

Search

Social Media

Popular Posts

  • 12+ resourceful blogs for every blogger
  • google adwords
    9 Simple & Actionable Google AdWords Tips For Small Businesses
  • 5 Reasons Why Marketers Love Google Plus for Business
  • 5 Social Media Ted Talks you need to watch today
  • guest posts
    How To Write 100+ Guest Posts Every Year
  • Free social bookmarking sites list
    Free Social Bookmarking Sites List for Every Blogger
  • 5 Banned TED Talks List: Talks That Went Viral!
  • Viral hashtags
    Top 5 Viral hashtags
  • Picture of: Viral Marketing
    TOP 5 books that Will Teach You Viral Marketing

Categories

  • Blogging12
  • Digital Marketing12
  • Entrepreneurship1
  • Facebook Marketing15
  • Free Resources8
  • Instagram Marketing5
  • Mobile Marketing4
  • Popular9
  • Shareable Content55
  • Social Media Marketing61
  • Twitter Marketing8
  • Viral Marketing Campaigns5
  • Viral marketing Tools24
  • Viral Photos10
  • Viral Videos6
  • Youtube Marketing5

Let’s Google+ Together

  • About
  • Terms of Use
  • Privacy Policy
  • Sitemap
  • Contact
  • Tools & Resources
  • Our Services
  • Accreditations
  • Job Openings
  • Facebook Marketing
  • Youtube Marketing
  • Twitter Marketing
  • Viral Videos
  • Viral Photos

Social Media

Copyright © 2017, PinchofSocial.com | Sitemap