There is more to blogging than just adding fresh content. Your content needs to be read by dozens of people visiting your site every day if not every hour. The best way to do this is optimizing your blog to achieve higher ranking on search engines. In the past, you had to spend money to make money. This is no longer the case. There are dozens of free SEO tools you can use to optimize your blog page. Let us look at the top 5 free tools.
Google Ad-words
As you may already know, Google is the biggest search engine. To be ranked on Google and other search engines, you will need to use the right keywords in your content. This is where the Google Ad-words comes in. This is a keyword research tool. By simply entering your main keyword in Google Ad-words, you will get a list of related keywords and their search volume. This is one of many free SEO tools you should never ignore. All you need is a free Google Ad-words account and the ideas you will get will be limitless.
WordPress Plugins
The way you present your content on your blog impacts your search engine rankings. You may have the best keywords but if you don’t present your content in the best way, your blog will only end up being flagged as a spam site. For better content presentation, you can make use of the WordPress plugins. You will get many free plugins which include sitemap creation, additional Meta tag fields, SEO analysis and so on. All in all, to tap into these free SEO tools, your blog must be using WordPress.
GTmetrix
An important fact you should note is that anything that affects user-experience automatically impacts SEO. Therefore, if you are serious about making it to the first pages of search engine results, you must regularly examine your blog’s load-speed and identify various opportunities for improvement. When it comes to this, GTmetrix tops the list of free SEO tools for your blog page optimization. This page-speed tool is not only thorough and free but also user-friendly.
SEO-bowser
Just as the name implies, the SEO-browser is a tool designed to do one thing; show your web-page as it will look on search engines. The tool will show you what the search engines can’t digest from your webpage. It will hence help with the technical analysis of your blog pages.
Google Analytics
When all is said and done, you need to understand your visitors as well as how they interact with your blog. This is the only way you will be able to know what to improve on and what to let go. The Google Analytics gives you this data. There are no free SEO tools that compare to Google Analytics when it comes to data analysis.
There are many more free SEO tools for blog page optimization that you can use. To harness their full power, you need to understand how they work and not cut corners when using them.
Tags: marketing tools, Page optimization, SEO tools
Hi,
Nice list of tools….you can also use pingdom.com for speed test, although gtmetrix provides speed data but try the former one! If you look to do seo analysis under important metrics then check http://zigstat.com as it gives all data under single report page.
Regards.
Hi Calin, thanks for the suggestions, I will def check em out!