Running a café is never an easy task. The competition is stiff and winning new customers is tricky. I have worked with a few café owners in the past; one common situation I have noticed is that many owners get
Facebook Content to drive engagement in 2015
Social media marketing is essential in today’s marketing world. The downside is not everyone that turns to the platform makes the best use of it. Often times, failure is a result of simple errors that repel potential customers. If you
Top 5 Content Marketing Blogs to follow in 2015 and here’s why
Most online marketers, if not all, started taking content marketing seriously in 2013. The momentum increased in 2014 and has since continued to grow as more corporations, startups and small businesses invest heavily in the trend. The reason behind this
Infographic: Social Media to Teens & Marketers
Social media is looked at differently by different groups of people. The way teens look at social media networks is very different from how marketers see it.  In a report by Piper Jaffray, it was found that Teens Prefer Instagram
Is Engaging a Social Media Consultant Important?
Here is a secret you probably know; succeeding with the social media requires more than just creating, posting and sharing posts. Success depends on a number of things. Proper timing and research tops the list. To top it all, you
Successful Facebook Posting Strategies in 2014
Facebook fan pages are an integral part of social media marketing. They are what your followers identify you with. A good page should not only get non-fans to click your ‘Like’ button but it should also engage their existing fans.
Facebook’s New Feature: What it means for your business?
Facebook’s tag line has always been “Find the people who matter to you the most”. This tagline has now been updated to “Find the people and posts that matter to you most” Facebook’s New Feature was rolled out last week. This
Is There a Best Time to Post on Social Media?
Your success on social media is influenced significantly by your practices. This is especially so when it comes to adding new posts. There is a good and bad time to add a post. In this article, we will be looking
How important is Social Media Marketing for Your Business?
We all know social media marketing is affordable, effective and requires no college degree in media marketing. Moreover, the statistics have been great with 80% of marketers saying their social media efforts increased traffic to their websites. In fact in
Flipkart’s #BigBillionDay – Did it go viral online? Find out!
The Flipkart #BigBillionDay buzz has slowly subdued. Some could take advantage of the sale and shopped, some left disappointed while many turned their backs to this Indian e-commerce giant. What was it? To ones who are not aware of what