Using Pinterest for Business

A New Business Tool

Pinterest is the brand new social media that has taken the small business world by storm. It is getting popular with every passing day by boosting web traffic of small businesses. Although it is an image site, it is growing at a rapid pace enabling business owners to c ommunicate about their business through eye-catching visuals that potential customers can relate to.

If you have been using Facebook, Twitter or any other social media to market your products or services then you can do the same with Pinterest. The difference lies in its new and fresh approach. Just one pin will give you quick exposure and when someone clicks on it, he or she will instantly get directed to your business website.

Pinterest Facts

• The combined traffic of Google+, YouTube and LinkedIn equals to the traffic generated by Pinterest.
• If Facebook users spend 12.1 minutes on site, Pinterest users spend 15.8 minutes on an average.
• Almost 70 per cent of Pinterest users are aged between 25to 34 years

Pinterest Advantages for Business

• You can open your business account on Pinterest for free. In case you want to migrate to a more commercial set up, there are specific tools that have been created recently. These tools help to improve interaction.
• You can also embed pins and boards on your business website by using the new widgets.
• Pinterest has introduced new widgets through which you can attract more followers to your profiles and Pinboards.